After achieving in 2012 the ambitious goal of exceeding the half-billion of viewers worldwide, the WTCC continued in 2013 to improve its TV audience figures.
The FIA WTCC Guia Race of Macau will benefit from a large worldwide TV coverage once again, including live broadcasts in Europe, the Asia Pacific region, Africa and the Americas.
Eurosport Events, promoter of the FIA World Touring Car Championship, announced that the championship will benefit from extended domestic television coverage in China.
The WTCC returns to North America for the second year this weekend at Sonoma Raceway, but American fans unable to attend the event can enjoy a same-day broadcast on the CBS Sports Network.
Citroën announced today that they will join the FIA World Touring Car Championship from the next season, and that nine-time World Rally champion Sébastien Loeb will be part of the team.